Board Of Directors

Malaysian, aged 68

Chiang Sang Sem is the founder of BONIA. He was appointed to the Board on 16 June 1994 as the Executive Chairman of the Company. On 01 September 2018, he relinquished from his position as the Group Executive Chairman cum Chief Executive Officer and was re-designated as the "Founder cum Executive Director" of the Company. On 02 October 2018, he assumed the role of Group CEO and was re-designated as the "Founder, Group CEO and Group Executive Director" of Bonia Corporation Berhad. Thereafter, Chiang Sang Sem relinquished from his position as Group CEO and was re-designated as the "Founder and Group Executive Chairman" of the Company effective from 01 January 2020.

His involvement in the leather industry spans a period of over 45 years. He possesses in-depth knowledge, skills and expertise in all aspects of the leatherwear trade. He is responsible for the overall business development and formulating the Group's strategic plans and policies. He travels regularly around Europe and Asia to get the latest updates on fashion trends and technological changes in leatherwear and fashion accessories industry.

He currently holds directorships in several subsidiaries of the Company and does not have any other directorships of public companies.

His brother, Datuk Chiang Heng Kieng, his sons, Dato' Sri Chiang Fong Yee, Dato' Sri Chiang Fong Tat and Dato' Sri Chiang Fong Seng, his daughter, Chiang May Ling and his nephew, Chiang Fong Chyen are also members of the Board.

Malaysian, aged 43

Dato' Sri Chiang Fong Tat graduated with a Bachelor (Hons) Degree in Marketing and Management from Middlesex University in the United Kingdom and joined Bonia Group in 2000. He was appointed to the Board on 30 August 2004 as a Group Executive Director of the Company. He is responsible for the Group's expansion and growth, market entry, product research and development as well as business efficiency.

He holds directorships in several subsidiaries of the Company and does not have any other directorships of public companies.

His father, Chiang Sang Sem, his uncle, Datuk Chiang Heng Kieng, his brothers, Dato' Sri Chiang Fong Yee and Dato' Sri Chiang Fong Seng, his sister, Chiang May Ling, and his cousin, Chiang Fong Chyen are also members of the Board.

Malaysian, aged 36

Dato' Sri Chiang Fong Seng was appointed to the Board on 10 January 2014 and holds the position as Group Executive Director. He graduated in year 2007 with a Bachelor of Commerce from The University of Melbourne, Australia. He joined Bonia Group in year 2008 initially as Personal Assistant to the Founder and Group Executive Chairman. His responsibilities were expanded across the Company over the years with his involvement in the Group's business development, strategic planning, products research and development.

He was conferred Darjah Kebesaran Sultan Ahmad Shah Pahang Yang Amat DiMulia - Peringkat Pertama Sri Sultan Ahmad Shah Pahang (SSAP) which carries the title Dato' Sri in year 2013.

He was appointed as a Committee Member of Federation of Malaysian Fashion Textile and Apparels (FMFTA) since its launch in October 2019.

He currently holds directorships in several subsidiaries of the Company and does not have any other directorships of public companies.

His father, Chiang Sang Sem, his uncle, Datuk Chiang Heng Kieng, his brothers, Dato' Sri Chiang Fong Yee and Dato' Sri Chiang Fong Tat, his sister, Chiang May Ling, and his cousin, Chiang Fong Chyen are also members of the Board.

Malaysian, aged 58

Chong Chin Look was appointed to the Board on 20 June 1994. He is the Group Finance Director of the Company and holds the position of Financial Controller of the Group since 1992. He is responsible for the overall financial and corporate functions of the Group. Prior to his current position, he was attached to KPMG Peat Marwick (now known as KPMG), an international firm of Chartered Accountants, where he gained extensive experiences in auditing, accounting, taxation and management consultancy.

He graduated with a Bachelor of Economics degree with a major in Business Administration from the University of Malaya in 1987. He is also a member of The Malaysian Institute of Certified Public Accountants (MICPA) and a Chartered Accountant with the Malaysian Institute of Accountants (MIA).

Presently, he is on the Board of CEKD Berhad as an Independent Non-Executive Director, the Chairman of its Audit Committee, and a member of its Remuneration Committee, Nominating Committee, and Risk Management Committee, respectively.

Malaysian, aged 59

Datuk Chiang Heng Kieng was appointed to the Board on 16 June 1994. On 01 September 2018, he relinquished from his position as the Group Managing Director and was re-designated as a Non-Independent Non-Executive Director of Bonia Corporation Berhad.

He has extensive experience in retailing industry and constantly share his knowledge, skills and experience with his peers as well as the Management of Bonia Group. He holds directorship in several subsidiaries of the Company and does not have any other directorships of public companies.

Currently, he is serving as the Life Time Honorary President of the Malaysian Retailer-Chains Association (MRCA), a Director of MRCA Branding Education Charity Foundation, a Council Member of Malaysian AEON Foundation, a Council Member of Chinese Chamber of Commerce & Industry of Kuala Lumpur & Selangor (KLSCCCI) and a Council Member of Kuala Lumpur Eng Choon Hoey Kuan (Association of Hokkien, Eng Choon).

His brother, Chiang Sang Sem, his nephews, Dato' Sri Chiang Fong Yee, Dato' Sri Chiang Fong Tat, Dato' Sri Chiang Fong Seng, Chiang May Ling and Chiang Fong Chyen are also members of the Board.

Malaysian, aged 44

Dato' Sri Chiang Fong Yee obtained his Bachelor Degree in Marketing and Statistic from Middlesex University in the United Kingdom in 1999. He joined the Board on 18 February 2004 as the Alternate Director to Chiang Sang Sem. On 01 September 2018, he resigned from the alternate directorship and was appointed as a Non-Independent Non-Executive Director of Bonia Corporation Berhad.

Dato' Sri Chiang Fong Yee's involvement in fashion industry spans roles from hands-on support to senior executive positions in Bonia Group. Prior to his appointment as the Alternate Director to Chiang Sang Sem, he was a Marketing Executive and later an Assistant Business Development Manager of CB Marketing Sdn. Bhd. from 2000 to 2004 primarily responsible for the marketing functions of the Bonia Group.

Presently, he is the Managing Director of CRG Incorporated Berhad ("CRG"), spearheads the CRG Group's business direction and overall strategies and policies to drive the growth and innovation of Carlo Rino products. He plays an integral role in developing CRG Group's business strategy with the rest of the management team and focuses on CRG Group's expansion and growth, market entry, sustainability, profitability and operational efficiency.

Apart from it, Dato' Sri Chiang Fong Yee is also on the board of Carzo Holdings Berhad as a Non- Independent Non-Executive Director.

His father, Chiang Sang Sem, his uncle, Datuk Chiang Heng Kieng, his brothers, Dato' Sri Chiang Fong Tat and Dato' Sri Chiang Fong Seng, his sister, Chiang May Ling, and his cousin, Chiang Fong Chyen are also members of the Board.

Malaysian, aged 69

Datuk Ng Peng Hong @ Ng Peng Hay was appointed to the Board on 30 March 2020 as the Senior Independent Non-Executive Director. He is also the Chairman of the Audit & Risk Management Committee and the Nomination & Remuneration Committee of the Company, respectively.

He served as the State Assemblyman for Tengkera Constituency under Barisan Nasional between 1982 and 1986. He then served as a Senator in the Malaysian Parliament from 1987 to 1993. His first involvement in social activities was upon completing his secondary education. He was appointed as the Investment Co-ordinator of the Malacca State Development Corporation to handle direct investments in the State of Melaka since 1988. Together with his team of officials and his excellent public relations, he has helped in attracting numerous Taiwanese, Singaporean and Chinese investors into the State of Melaka. In recognition of his efforts and dedication, he was conferred the Darjah Mulia Seri Melaka by his Excellency, the Governor of Melaka in 1992. On 17 July 1999, the Taiwanese Government awarded him the Economic Medal.

Datuk Ng also sits on the Board of Wellcall Holdings Berhad, Sinmah Capital Berhad, and CRG Incorporated Berhad.

Malaysian, aged 54

Chong Sai Sin was appointed to the Board on 30 January 2009 as an Independent Non-Executive Director. He is also a member of the Audit & Risk Management Committee and Nomination & Remuneration Committee of the Company.

He is a Chartered Accountant, an Approved Company Auditor and an Approved Tax Agent under the Income Tax Act 1967. He is a Partner in Messrs. CL Associates PLT, Messrs. Lum & Co. and Messrs. H.S. Lee & Partners, firms of Chartered Accountants.

He is a member of the Malaysian Institute of Accountants (MIA), the Malaysian Institute of Certified Public Accountants (MICPA), Institute of Internal Auditors Malaysia (IIAM), and Chartered Tax Institute of Malaysia (CTIM). He also serves as a co-opted member of the Public Practice Committee of MICPA since February 2016.

He signed up as an article student in MICPA and started audit experience in Messrs. Kassim Chan & Co. (now known as Deloitte) since 1987. He joined Messrs. BDO Binder (now known as BDO PLT) in 1993 after he completed the articleship. He accumulated more than 7 years' experience in 2 established audit firms before joining commercial organisations as an Accountant, Corporate Finance Manager and Financial Controller from 1995 to 2002. Thereafter, he started his public practice as an audit principal and becomes an audit partner in 2005. In 2016, he co-founded CL Associates PLT. Overall, he has more than 30 years' experience in commercial organisations and public practice and gained good exposure in corporate finance and restructuring, due diligence review, listing exercise, auditing, taxation and accounting.

Presently, he is on the Board of Lysaght Galvanized Steel Bhd as an Independent Non-Executive Director and the Chairman of its Audit Committee.

Malaysian, aged 63

Azian Binti Mohd Yusof was appointed to the Board on 10 August 2020 as an Independent Non- Executive Director. She is also a member of the Audit & Risk Management Committee and the Nomination & Remuneration Committee of the Company.

Azian has over thirty years of experience in promoting foreign and domestic investments in the country, after having served the Malaysian Investment Development Authority (MIDA), a Government Agency under the Ministry of International Trade and Industry which is responsible for the growth and development of industries, both in the manufacturing and services sectors. She held the position of Deputy Chief Executive Officer for Strategic Planning prior to her retirement in July 2018 and had served MIDA for over 36 years. Post retirement, she had served as Independent Adviser to a few companies.

Presently, she is on the Board of Solarvest Holdings Berhad as an Independent Non-Executive Director and a member of its Audit Committee.

Malaysian, aged 33

Chiang May Ling graduated with a Bachelor of Commerce majoring in Accounting and Finance from Deakin University. She joined the Board on 01 September 2018 as the Alternate Director to Chiang Sang Sem.

Chiang May Ling has hands-on experience in retail industry. She has been appointed as Chief Sustainability Officer of Bonia Group since 2018. She also holds directorship in subsidiaries of Bonia Corporation Berhad, primary responsible for the sustainability management, product planning, sourcing and developing, analysing and implementation of marketing strategy for certain products of Bonia Group.

She does not have any other directorships of public companies.

Her father, Chiang Sang Sem, her uncle, Datuk Chiang Heng Kieng, her brothers, Dato' Sri Chiang Fong Yee, Dato' Sri Chiang Fong Tat and Dato' Sri Chiang Fong Seng, and her cousin, Chiang Fong Chyen are also members of the Board.

Malaysian, aged 41

Chiang Fong Chyen holds a Bachelor of Arts degree in Business Information Technology from Coventry University. He joined the Board on 01 September 2018 as the Alternate Director to Datuk Chiang Heng Kieng.

Chiang Fong Chyen has over 10 years of sales and marketing experience. He holds directorship in subsidiaries of Bonia Corporation Berhad. His main responsibilities include implementation of marketing strategy, operations management, and product and business development for the licensed brands under the Bonia Group.

He does not have any other directorships of public companies.

His uncles, Chiang Sang Sem and Datuk Chiang Heng Kieng, his cousins, Dato' Sri Chiang Fong Yee, Dato' Sri Chiang Fong Tat, Dato' Sri Chiang Fong Seng, and Chiang May Ling are also members of the Board.