| ANNUAL REPORT 2015
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EVENT HIGHLIGHTS 2014 / 2015
SHOP IN SHOP OF THE SAVILE ROW COMPANY
LONDON
November 2014
The Savile Row Company London expanded its luxury
brand with new idea of the ‘shop in shop’ in November
2014- and that’s the new concept store of its brand in
Parkson IOI City Mall, bringing a brand new idea to its
name. With over 7 decades’ experience, The Savile Row
Company London features its luxury clothing at affordable
prices in this brand new concept store.
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BONIA BAG TO NEW MADE T.G.I.F. CAME TRUE!
8 December 2014 - 9 January 2015
BONIA presented the exhilarating Friday to its Facebook
fans and Instagram followers with its vibrant Sophia
handbags collection! For 5 weeks- from 8 December
2014 to 9 January 2015, BONIA’s official Facebook Fan
Page and Instagram held an exciting contest, Bag to
New 2015, creating an unparalleled hype in Facebook. 20
lucky winners from Facebook and 10 lucky winners from
Instagram were selected to be the owners of its stylish
Sophia handbags.
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LIVE AND BREATHE BONIA BRAND!
8 - 9 January 2015
From 8th to 9th January 2015, BONIA invited its top
management staffs and key managers who responsible
in strategic planning and decision making, to Thistle
Port Dickson Resort as a starting point to kick start on
its Brand Enhancement Journey. Various activities were
held during the brand boot camp including review and
develop BONIA’s brand value, vision and mission, and gain
a deeper understanding on the changes of brand in 21st
century in order to develop strategies and action plans
aligned with BONIA’s brand values and goals. Despite of
gaining knowledge, the brand boot camp also features
its team bonding session that inculcate one’s thoughts
in order to constantly adapt and manage changes, which
equals to critical success factor to remain competitive in
the market.
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3V OF VALENTINO RUDY HAS SPREAD
TO IOI CITY MALL!
November 2014
The spirit of veracity, veneration and value has spread to
IOI City Mall! In November 2014, Valentino Rudy, the well-
known Italian brand has left its remarkable footprints
on its history by opening a new boutique in the brand
new lifestyle and entertainment region mall. Filled its
contemporary boutique of 1,267 square feet with both of
gentlemen and ladies’ apparel and shoes as well as small
leather goods and timepieces, Valentino Rudy is ready
to offer a wide range of high quality and well-designed
fashion items to the local fashion lovers.
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